Education & Certifications

A mix of classical marketing theory, business administration, and specialized AI/Product programs.

Alexandru Ioan Cuza University
Iași, RO
Bachelor’s Degree - Public Relations, Advertising and Applied Communication; 2015-2018 −
  • Activities and societies:
    • The impact of communication strategies around a brand in the economic, political or cultural sector.
    • The role of public relations and advertising in streamlining a business.
    • The media system in the current society.
    • The impact of new media on mass communication.
    • The rhetorical and semiotic dimensions of public communication.
    • The constitutive role of language in the creation and functioning of social entities.
  • Bachelor Thesis: **"Music and Advertising: The Effect of Music in Television Commercials on Consumer Attitudes."**
Master’s Degree - Public Relations and Advertising; 2019-2021 +
  • Master Thesis: **"Instagram Advertising: Brand Experience and Efficiency"**
Bitdefender
Bitdefender Product Management & Product Marketing Academy: Mar - Nov 2024
The program consisted of: −
  • Regional product management and product marketing bootcamps.
  • Product management and marketing courses taught by Bitdefender trainers and mentors.
  • Networking events with specialists in the field and webinars with international experts.
CIM - The Chartered Institute of Marketing
Specialist Course in AI Marketing: Jan - Jun 2024
Key learnings: −
  • Grade: **92/100**
  • Developed a framework for integrating AI technologies within marketing strategies.
  • Learned about key AI concepts and their applications for impactful campaigns.
  • Analyzed the influence of AI on marketing effectiveness and broader organizational results.
  • Explored the ethical implications of AI in marketing and best practices for responsible implementation.
Quantic School of Business & Technology
Master of Business Administration; 2023 - 2024
Curriculum highlights: −
  • Activities and societies: Management Foundations, Business Communications, Data & Decision, Strategy, Organizational Behavior, Modern Management, Operations Management, Marketing & Pricing.
  • Quantic School of Business & Technology is an accredited institution which is licensed by the Office of the State Superintendent of Education (OSSE) in Washington, DC and accredited by the Distance Education Accrediting Commission (DEAC).
  • Full Scholarship Awarded to a highly selective program (7% acceptance rate). The EMBA Program offers a modern approach that's empowering professionals to take the lead, combining the best qualities of a traditional program (peer-based discussion sessions, and an incredible coach) - with an innovative learning method.