Denmark’s defense sector is undergoing significant modernization, with billions of kroner allocated annually to procurement, innovation, and infrastructure. This acceleration is not just about meeting NATO targets; it reflects broader geopolitical shifts, including closer alignment with the United States on defense and security priorities. For international entrepreneurs and businesses, this represents a unique opportunity, but navigating the system requires strategy and insight.
From cybersecurity solutions to sustainable military gear, Forsvaret (the Danish Armed Forces) is actively seeking suppliers who can meet its evolving needs. This comes at a time when public concern about national defense is at its highest level since record-keeping began, reflecting growing unease about global security and regional threats. How can a business enter this lucrative market? What challenges might international entrepreneurs face, and where have others already found success?
Denmark’s defense spending is set to reach 3% of GDP by 2030, with major investments in:
- Green defense initiatives (e.g., renewable energy for military bases).
- Cybersecurity and AI (critical for modern warfare).
- Equipment modernization (from uniforms to naval vessels).
The total procurement budget exceeds 10 billion DKK annually, with contracts ranging from small-scale IT services to multi-year infrastructure projects.
What does the Forsvaret actually buy?
The Danish Defence Acquisition and Logistics Organization (DALO / FMI) is responsible for managing all procurement. Their shopping list includes:
- Military vehicles and spare parts
- IT infrastructure and cybersecurity services
- Medical equipment and pharmaceuticals
- Clothing and protective gear
- Construction and maintenance
- Consulting, training, and HR systems
- Catering, cleaning, and event services
- Software, logistics, and drone technology
Essentially, any product or service the military needs to function may be put out to tender. And increasingly, the Armed Forces are open to innovative solutions, not just traditional defense contracts.
Can International Businesses Compete?
Yes, but with caveats. Denmark adheres to EU procurement rules, meaning contracts above certain thresholds must be open to all EU/EEA suppliers. Non-EU businesses can also bid but may face additional hurdles:
- Security Clearances: Some contracts require adherence to strict ITAR (International Traffic in Arms Regulations) or Danish security protocols.
- Local Partnerships: Teaming up with Danish firms can strengthen bids.
- Language: Tenders are often published in Danish, though English submissions are usually accepted.
Who’s already supplying Forsvaret?
International companies have already found success in Denmark’s defense sector, some through direct contracts, others through partnerships or innovation in niche areas. Here are a few examples:
- BAE Systems (UK): Awarded a €2.5 billion contract to deliver 115 CV90 infantry fighting vehicles to Denmark, including logistics, training, and spare parts.
- Rheinmetall (Germany): Supplying Denmark’s artillery regiment with 16 advanced Skyranger 30 air defense turret systems and compatible ammunition.
- Marshall Aerospace (UK): Selected by DALO (the Ministry of Defence Acquisition and Logistics Organisation) to provide high-tech mobile communication and networking containers for deployable infrastructure.
- Thales (France): Longstanding presence in Denmark, offering solutions in defense, cybersecurity, and digital infrastructure through its sites in Ballerup and Lyngby.
- Scan Global Logistics (Denmark-based with global operations): Signed a DKK 1.8 billion, seven-year contract to manage the transport and logistics needs of the Danish Armed Forces.
These cases show that the Forsvaret is open to a range of international suppliers—from hardware and defense tech giants to agile logistics firms and digital innovators.
How to become a registered supplier
To even be considered, your company needs to be on the right platforms. Here’s where to start:
Register on Udbud.dk
This is Denmark’s central platform for public procurement. You can browse current tenders and register your company for notifications.
Follow tenders on the EU level (TED)
Large contracts are also posted on the EU’s TED (Tenders Electronic Daily) portal, which is the go-to source for public procurement in Europe.
Get familiar with FMI (DALO)
This is the department within Forsvaret that oversees supplier relations. They regularly host industry days and supplier dialogues and publish strategic procurement plans.
What about language and company status?
Can foreign companies apply?
Yes, EU-based companies can freely compete for contracts. Non-EU companies may face restrictions, especially for sensitive or defense-related technology, but partnering with a Danish entity is often a viable route.
Do you need a Danish CVR number?
Not always. But for ongoing relationships or access to the public procurement ecosystem, registering a Danish business entity (even as a sole proprietor or ApS) will make things much smoother.
What language are the tenders in?
Most documentation is in Danish. You’ll either need to be able to understand Danish legal/procurement language, or hire someone who can (many law firms and consultants specialize in this)
What are they looking for?
- Companies with proven delivery capacity
- Clear documentation (financials, references, etc.)
- Experience with ISO certifications, GDPR compliance, or cybersecurity standards (depending on the industry)
- Ability to scale or adapt quickly to operational needs
- Long-term commitment and partnership mindset
Opportunities for internationals
While the process may seem opaque or intimidating, this is also a rare window of opportunity. Denmark’s defense budget is expanding rapidly, and there’s political will to ensure that the money doesn’t just go to the same old players.
This means room for newcomers, especially those who bring innovation, tech know-how, or solutions that serve both military and civil needs.
Where to get help
There are several organizations and programs that can guide you:
- The Confederation of Danish Industry (DI) – has a defense and security branch
- The Danish Business Authority (Erhvervsstyrelsen) – resources on starting a company and public procurement
- Local erhvervshus (business houses) – regional offices that help businesses grow and connect to tenders
- Danish Export Association – for going international with your product
Whether you’re a one-person startup with drone mapping software or a mid-size logistics company, you might be more “defense ready” than you think.
But to win a contract, you’ll need to:
- Learn the system
- Register on the platforms
- Find the right partnerships
- And speak the language of procurement
Billions of kroner are on the table. Maybe it’s time to make your pitch.